Ads · Strategy · Author Business
Sell more books with ads that actually make money.
I'm Bonnie. I run ads for authors and help them build the business behind the books — the plan, the systems, and the strategy — so growth sticks.
Two ways to work together
Hand it off, or learn to run it yourself.
Done for you
Ad Management
Per platform, not per pen name. Ad spend runs through your own accounts — $150/mo minimum budget.
- Facebook/Meta, Amazon Ads, Pinterest & TikTok
- Built for Meta's Andromeda era — creative-led, broad targeting that scales
- Ads checked 3× a week, income checked daily
- Monthly report on the 1st — what we spent, what it made
- Month 1 reposition your budget, months 2–4 scale
Limited spots. I review every application — some authors go on a short waitlist.
Done with you
Consulting & Coaching
Pay and pick your time — no sales call needed.
- Ad audits & strategy for Facebook and Amazon
- Full marketing plans for launches and backlist ($750)
- Business infrastructure: email, funnels, direct sales, systems
- Targeting & messaging that matches your readers
- Monthly coaching for ongoing accountability
Full marketing plan: $750 — a strategy session, your written 90-day plan, and a follow-up check-in. Already had a $150 call? It counts toward your plan. Get your plan →
More than ads
Ads only work when the business behind them does.
I don't just push a boost button. We look at the whole picture so every dollar you spend has somewhere good to land.
Meta, figured out
Facebook changed how ads find readers with Andromeda. I've worked through it and gotten accounts back on track — creative, messaging, and targeting that fit how Meta works now.
A real plan
Launch and backlist plans you can actually follow: what to run, when, and how much to spend — with numbers to tell you if it's working.
Infrastructure
Reader magnets, email lists, funnels, and direct sales set up so your ads build a business, not just a sales spike.
Real client results
The graphs don't lie.
Real author dashboards. Names hidden for privacy.
New series author. Monthly earnings grew more than 6× in four months (May–Aug 2026) as Facebook ads scaled.
Monthly earnings up nearly 5× from January to September 2026, driven by Kindle Unlimited page reads.
Established author. Monthly revenue tripled over 2025 — sales grew far faster than ad spend.
Long-term client. August 2026: $156,418 revenue on $28,620 total spend — $127,797 net.
Results vary by genre, catalog size, and budget. These are real client accounts.
"I love working with Bonnie. She's very laid back and presents the material in such an easy, understandable way so it's simple to learn. I book a call with her every month and since I've started with her coaching my income has increased!!!"— Indie author, monthly coaching client
How it works
Simple from the first click.
Pick your path
Want it handled? Apply for ad management. Want to learn and plan? Book a strategy call.
We dig in
I look at your books, ads, and numbers to find what's working, what's leaking money, and what's next.
You grow
Clear monthly reporting or a plan you can follow — either way, you'll know exactly where your money goes.
Hi, I'm Bonnie
An author who learned ads the hard way — so you don't have to.
I've published nearly 300 books and spent years in the trenches of Facebook and Amazon ads. Now I help other authors cut through the noise: honest advice, fair prices, and strategies that actually move the needle.
Not ready yet?
Start with the free stuff.
Questions
Do I need a big ad budget?
No. Ad management needs at least $150/month in ad spend through your own accounts. Many authors start by matching the management fee.
Who owns the ad accounts?
You do. Ads run in your accounts and you add me as a partner, so you keep everything.
What happens on a strategy call?
An hour, just us. We look at your books, ads, and goals and leave with a clear plan. Many authors book monthly to stay on track.
What do I need for ad management?
Author Helper Suite (ReaderLinks) for tracking, and you'll add FYI as a VA. Once I manage your ads, please don't edit them — it resets what we're learning.
Let's get your books in front of the right readers.
Hand off your ads, or book an hour and walk away with a plan.