Actionable AMS ads workshop with TWO USA Today Bestselling authors!

We believe in checklists and having something you can follow to take out the confusing guesswork. There has to be a foundation you can build on. We want to help you create it.

One class. Two professionals. Learn from the best!

You'll have access to two authors with teaching experience in various subjects and different modalities. With two perspectives, you're sure to find the answers you're looking for and understand it!

DECADES of experience TEACHING others how to be more successful in their writing careers. 

Meet Elana Johnson

Meet Bonnie Paulson

That's what she said!

"You guys actually managed to make a difficult to understand process fun." - Sharon

"I liked being able to learn at my own pace, watch videos when I was able. I liked the ability to keep track of what I'd done in each unit. I appreciated the help with landing page and blurb so much! I needed the insight on understanding the data."  - Tamera

"I love that the material will always be available. That is huge. The workshop is worth every penny. I can't fathom the hours you two put into this presentation.Thank you. I hope you offer this again soon, or expound on the material. "Part II - how to fold your parachute so when you jump, you won't splatter." I'm excited to apply what I learned to boost my career. Awesome, ladies." - Jolene

"I liked that the workshop went over each step in the AMS process, from the foundations to the details, in a way that was easy to understand. I'm not very technical and the videos helped immensely so I could see exactly what I needed to do and why. I also liked that I didn't feel like a total newbie, the course was geared for everyone, no matter what stage they are at in the AMS ads process. One other thing that was great was how the instructors presented options to us. Here's what to do if you have ReaderLinks and KDP Rocket. If you don't have that, well, here's what you do to get the data you need. We literally got options for every situation and that was awesome." - Julie

What you'll get!

*Weekly checklists, tip sheets, and homework
*Access to two authors with two perspectives

*Understanding of the AMS Ads data

*A solid foundation upon which to build your ads

*How to calculate ROI and read-through

*Step-by-step guidance from beginning to end, all for just $299 in only 30 days!

Build your ads with us, step by step, and collect data to analyze with us during the 30 day intensive workshop. We’re going to put you through your paces so bring your get-it-done attitude.

 When we say WORKSHOP, we mean WORK! We're going to help you "bring it"! But you only get out of it what you put in. We're putting in a lot to help you succeed.

Last day to sign up for this workshop is September 30, 2018. 

You need time to finish the "Welcome" material and that weekend you'll be cramming as it is!

Is this course for you?

  • Have you been frustrated with AMS ads?
  • Wish you knew what it all meant?
  • Want your income to go up, but you're just not sure how to make it happen?
  • Desperate to reach new readers?
  • Willing to try, to experiment, to learn, but you don't want to pay $800 for a course?
    • Don't have $800 for a course?
  • Have you created ads and turned them OFF because you weren't sure they were doing anything?
  • This list can go forever - basically, do you want to know more about how to make AMS ads work for you and your backlist (and your front list and your side list and any other list you can come up with)?

Leave empowered to take on AMS ads, see results, and manage your data to make informed decisions so you can take your income - and your career - to the next level!

 

 

What you can expect!

Elana and Bonnie are ready to bring it by being organized, prepared, willing to answer questions, open TO experiments, and if we don’t have the answer, we’ll do our best to find it.

AMS Ads Course Overview:

Welcome Information (to be completed before Week 1 starts):

  • Access to the Welcome information via:
    • videos,
    • printables,
    • tip sheets,
    • and more immediately on entrance to the Facebook group which covers getting ready to collect data and read it as well as produce performing ads.
  • Homework 

Week 1 – WHAT ARE AMS ADS AND HOW DO I SET ONE UP?

  • Monday
    • What to expect from the course
    • Task Sheet
    • Starting with Sponsored Product Ads and more!
  • Wednesday
    • How to build keywords 
      • Very extensive – plan for this
    • What is good copy?
  • Friday
    • Feedback/follow up/questions/discussion thread
    • Homework

Week 2 – DATA COLLECTION AND ANALYSIS

    • Collecting data – the how, the why, the what now?
    • Monday
      • Conversion rates
    • Wednesday
      • Setting your Marketing budget
      • Collecting data and tracking income
      • Comparing income and spend
    • Friday
      • Homework

Week 3 – AD MANAGEMENT AND TWEAKING

    • Monday
      • Drilling down on keywords 
      • Bids
      • What not to do
    • Wednesday
      • Continually testing
      • More data info
    • Friday
      • Homework 

Week 4 – MAKING THEM WORK IN DIFFERENT SITUATIONS – RUNNING CONTINUOUSLY, FOR LAUNCH, PROMOTIONS, BACKLIST AND MORE!

  • Monday
    • Price points / series starters / backmatter / read through
  • Wednesday
    • How to capitalize various parts of the author business with AMS ads
    • Making ads work for you
  • Friday
    • PDI ads
    • Homework

Wrap up

Cost: $299 

Dates: October 1-31, 2018

SIGN UP NOW to get access to the Facebook group. You'll have dozens of tasks to complete before the workshop begins. Bring your A-game  October 1 to take your writing career to the next level!

A USA Today bestselling author, Elana writes young adult and adult contemporary romance. She lives in Utah, where she teaches elementary school, taxis her daughter to dance several times a week, and eats a lot of peanut butter M&Ms while writing. Elana also writes under the pen name Liz Isaacson, where she’s achieved multiple #1 bestsellers on Amazon, Nook, and she hit the USA Today bestseller list as a solo author/title. Elana has been teaching professionally for 18 years and has been a regular speaker and teacher at conferences nationwide since 2009. Find out more at www.elanajohnson.com or www.lizisaacson.com.

Bonnie is a USA Today Best-selling Author who leads Finding Your Indie where she's taught online courses to hundreds of authors in areas of business planning, newsletter management, drip campaigns, media kits, and more. Multiple conferences and teaching for local chapters has given her the in-person edge. She also does consult work as well as newsletter management through MyAuthorNews.com. For fun, she teaches others how to be virtual assistants. She's obsessed with all things dark chocolate and eats pizza as a hobby. Yep. A hobby. Find out more at www.bonniepaulson.com.

We have it all!

Build your ads with us, step by step, and collect data to analyze with us during the 30 day intensive workshop. We're going to put you through your paces so bring your get-it-done attitude. 

Leave empowered that you know how to take on AMS ads, see results, and manage your data to make informed decisions.

Cost: $299 

Dates: October 1-31, 2018

SIGN UP NOW to get access to the Facebook group. You'll have dozens of tasks to complete before the workshop begins. Bring your A-game  October 1 to take your writing career to the next level!